{"product_id":"the-rumsey-co-picture-postcard-handbook-1908-1950s","title":"The Rumsey \u0026 Co. Picture Postcard Handbook 1908-1950s","description":"\u003cp data-start=\"126\" data-end=\"226\"\u003e\u003cstrong data-start=\"126\" data-end=\"182\"\u003eAntique Postcards from a Prolific Canadian Publisher\u003c\/strong\u003e\u003cbr data-start=\"182\" data-end=\"185\"\u003eBy Michael Smith\u003cbr data-start=\"201\" data-end=\"204\"\u003eEdited by Roger Miller\u003c\/p\u003e\n\u003cp data-start=\"228\" data-end=\"570\"\u003eEntering the postcard trade in 1908, the forward-thinking Toronto stationer Rumsey \u0026amp; Co. quickly positioned itself at the forefront of Canada’s postcard industry. By partnering with two of the world’s most prominent postcard printers in Germany and Britain, the firm gained access to superior printing and international distribution networks.\u003c\/p\u003e\n\u003cp data-start=\"572\" data-end=\"852\"\u003eFollowing the First World War (1914–1918), Rumsey \u0026amp; Co. established new printing relationships in North America and expanded its production significantly. From 1910 through the 1950s, the company became one of Canada’s largest and most important producers of real photo postcards.\u003c\/p\u003e\n\u003cp data-start=\"854\" data-end=\"970\"\u003eThis deluxe handbook presents the full story of Rumsey \u0026amp; Co.’s remarkable contribution to Canadian postcard history.\u003c\/p\u003e\n\u003cp data-start=\"972\" data-end=\"998\"\u003eInside, readers will find:\u003c\/p\u003e\n\u003cul data-start=\"1000\" data-end=\"1573\"\u003e\n\u003cli data-start=\"1000\" data-end=\"1082\"\u003e\n\u003cp data-start=\"1002\" data-end=\"1082\"\u003eA comprehensive and carefully researched history of the Rumsey \u0026amp; Co. business.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1083\" data-end=\"1255\"\u003e\n\u003cp data-start=\"1085\" data-end=\"1255\"\u003eListings for more than 4,300 postcards, including classic view cards, real photo postcards (RPPCs), fancy framed issues, novelty series and other specialty productions.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1256\" data-end=\"1392\"\u003e\n\u003cp data-start=\"1258\" data-end=\"1392\"\u003eOver 1,000 postcard illustrations, each reproduced in the card’s original colour of issue for accurate identification and reference.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1393\" data-end=\"1573\"\u003e\n\u003cp data-start=\"1395\" data-end=\"1573\"\u003eThree detailed appendices containing additional research material, including illustrations of all known Rumsey \u0026amp; Co. postcard back types, salesman’s samples and related ephemera.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"1575\" data-end=\"1591\"\u003e\u003cstrong data-start=\"1575\" data-end=\"1591\"\u003eBook Details\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"1593\" data-end=\"1745\"\u003e8.5 x 11 inches\u003cbr data-start=\"1608\" data-end=\"1611\"\u003eLaminated soft cover\u003cbr data-start=\"1631\" data-end=\"1634\"\u003eSpiral bound for ease of use\u003cbr data-start=\"1662\" data-end=\"1665\"\u003e280 pages\u003cbr data-start=\"1674\" data-end=\"1677\"\u003eExtensively illustrated throughout\u003cbr data-start=\"1711\" data-end=\"1714\"\u003ePrinted entirely in full colour\u003c\/p\u003e\n\u003cp data-start=\"1747\" data-end=\"1959\"\u003eMeticulously researched and richly illustrated, this handbook is an essential reference for collectors of Canadian postcards and a significant contribution to the study of early 20th-century publishing in Canada.\u003c\/p\u003e","brand":"Coin \u0026 Stamp Supplies","offers":[{"title":"Default Title","offer_id":56761980190880,"sku":"9781999196042","price":32.5,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0688\/2204\/0736\/files\/RUMSEY_CO..jpg?v=1771525093","url":"https:\/\/coinstampsupplies.com\/products\/the-rumsey-co-picture-postcard-handbook-1908-1950s","provider":"Coin \u0026 Stamp Supplies","version":"1.0","type":"link"}